John invited me for a session on his podcast, ‘Calls from the Road’, on a beautiful sunny day in September 2019. In this discussion we cover a variety of issues ranging from evolution; mindset; feeding the good and / or bad wolf within each of us; staring evil in the eye - in the mirror!; what’s next after this earthly life; dealing with trauma and fear; and of course, one of John’s favorite subjects, barbecue ;).
"They always say time changes things, but you actually have to change them yourself." - Andy Warhol 2019 has come and gone; another year, another decade, in the annals of U.S. Elite’s existence (for those counting, that’s two decades of existence; and one decade under this ownership).
Thank you for making an epic year of change possible in 2019 - you are our reason for being! Because of you, U.S. Elite was able to outfit several thousand people in mission critical high performance gear; from which we were able to help sustain our vendors, develop our Team’s skills, make a positive impact in the community...and have some fun along the way :).
There’s an old proverb "a journey of a thousand miles begins with a single step". The journey, unique to each and every one of us, starts beneath one's feet. That journey requires feet on the ground. Solid footing. One foot, one boot. One step at a time. Forward.
U.S. Elite's Owner, Steve Keefer, talks about what else but the meaning of life. Spurred on by a response given to him by his son many years ago, he writes about this quest through U.S. Elite; helping us all achieve a higher purpose. We can all strive for a greater purpose and sometimes the instrument for success is right in front of us. Leave it to kids to come up with great answers to some of life's most difficult questions.
Salomon has been a huge force in the outdoor sports industry for decades, becoming a top brand for skiers, hikers and mountaineers. Over the past 15 years, their shoes also began to gain a foothold within military and law enforcement special operations units throughout the world.
In this video, Ed Castellanos and Hugh Rickenbacker give step-by-step directions on how to replace the laces on your Salomon boots.
The idea of a warrior is defined by those who embody the Warrior Spirit. He may be retired, but "Mad Max" is still an active member of the tactical community. Find out more about him in this interview with US Elite's CEO Steve Keefer.
Howard "Mad Max" Mullen shares a story about a pair of Salomons that remind him of something so much more.